A Smiling Facelift

We revamped Vipps from a payment app between friends, to a service that stretched across a larger share of the payment market. The strategy was therefore to expand and further develop functionalities, with continuous focus on the main goal: easier payment for users - through world class simplification.

Made at Scandinavian Design Group

Illustrations by Jon Arne Berg

Vipps was launched in 2015 as a payment app by Norway's largest bank, DNB. The service grew rapidly and quickly became one of Norways most used apps. Today Vipps is owned by over 130 Norwegian banks, and is one of Norway's most popular brands.